Blue Diamond Garden Centres has named Hospice UK as its charity partner for the year.

Over the next year staff at its 53 centres will fundraise for the charity, which represents more than 200 hospices across the UK.

Activity will include in-store activities, customer engagement campaigns and seasonal events.

In addition, next month the garden centre firm will launch a new and exclusive rose in support of the charity at the RHS Chelsea Flower Show. Called Rosa ‘Loving Arms’, it has yellow blooms and deep green foliage and £1 from each rose sold through at its garden centres will be donated to Hospice UK.

“This partnership is a meaningful opportunity for our teams and customers across all 53 centres to come together and make a real difference,” said Blue Diamond group relationship manager Jill Kerr.

Hospice UK director of income generation and grants Chatherine Bosworth added: “We’re thrilled that Blue Diamond are showing their support not just for Hospice UK and our work to promote and protect hospice care for all - but also for the 210+ hospices who are all delivering high-quality end-of-life and palliative care for communities across the UK.”

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